Your Scrolly.
In under 5 minutes.
Pick a template, drop in your content, publish. The storytelling is already built in.
Ninety seconds, and you'll know what we sell. We can explain afterwards.
No credit card, no expiry date · For publishers and corporations
1,500+ published Scrollys · Hosted in Germany · GDPR-compliant
Your story lands, instead of being abandoned after three paragraphs.
How far a reader gets before dropping off. Online articles sit at around 56 percent.
Over a minute of undivided attention — time in which you can actually explain something.
Time spent per visit. For online articles the benchmark is in the range of seconds.
Attention that leads to an action at the end — subscribe, enquire, buy.
Compared with the same offer in a normal article.
The format is proven, not experimental.
Published by newsrooms, brands and agencies. Over 1,000 of them form the basis of the averages.
Our own measurements · Benchmarks from public studies
Impact
Reach can be bought. Attention can't. When 87 percent of a story gets read and a reader stays for over a minute, that's the time in which an argument actually lands — and in which an offer at the end still gets seen. That's exactly why a Scrolly is worth something different to every department.
A format for the stories worth the effort: investigations, series, year-end reviews. No developers, no waiting for a special project — and with numbers showing the work was read.
An advertising product no competitor has in its portfolio. Production and reach can be sold as one package — at prices a banner can't reach.
Complicated topics — annual report, sustainability figures, product launch — get read instead of archived. And because someone is still there at the end, the call to action actually gets used.
Campaigns you can show off, in the client's colors and fonts. No developers and no waiting.
Voices
Three voices from newsrooms and research. They are talking about the format, not about Scrolly.
Scrollytelling is a way to do that. It requires one interaction that we’re all really good at — scrolling.Fueled by a high number of mobile readers, scrollytelling is quickly replacing interactive graphics as a preferred method for telling complex data stories.In recent years, scrollytelling […] has become an integral part of online visual storytelling.Three ways to your Scrolly: take a template, build it yourself or let us build it.
Pick a template, drop in your content, publish. The storytelling is already built in.
Layers, keyframes, animation timing: every pixel is yours.
Give us images, a PDF or a link. We lay out the slides, you correct.
The AI helps everywhere. In the template and in the Pro Editor it sharpens copy, shortens and finds the opening. When we build for you, it lays out the slides. Included in every paid plan.
Publishing
Its own address. Share via messenger, newsletter or QR code.
from FreeA Scrolly in the middle of an article. One code snippet, CMS-independent.
from ProfessionalSeveral Scrollys as a dedicated section of your website — your logo, your colors.
from ProfessionalCreate and publish directly from the editorial system.
EnterpriseContainer, live
The Container. The best way to make Scrollys visible!
Portal · scrolly.com
scrolly.com brings selected Scrollys together in one place. Open to everyone, no account needed, on the phone as well as at the desk.
The Scrolly editorial team curates: Scrolly of the Day, recommendations and a spotlight. What is shown there is there for a reason.
Eight topic areas from health to sports. Plus a search for Scrollys, creators and topics.
Reading and sharing work without signing in. A free account adds likes and a saved list.
Selected Scrollys reach readers beyond your own channels. Your name is on the tile.
See what others build with Scrolly. Every Scrolly opens with one click.
As a calm wall of tiles or as the Fibonacci view, where the tiles are on the move. The interface comes in German and English.
Technology and privacy
Servers in Germany, GDPR-compliant, data processing agreement included. Dedicated setups are available for Enterprise customers.
One script tag is enough: WordPress, Webflow, Drupal or your own editorial system. No plugin, no dependency.
You see how far people read and where attention peaked. Export from Scale, API from Enterprise.
Multiple workspaces with their own legal notice, approval workflows and single sign-on. From the Enterprise plan.
Questions not answered here, we answer directly.
Pricing
Because your first Scrolly should convince you, not our price list. After that, exactly as much as you need.
Start for free or get more power for €9 a month. No trial, no expiry date. Personal is invoiced annually (12 months upfront).
Free, forever. For personal projects.
Five times as many Scrollys, all fonts and 6M images. Plus AI that sharpens your copy in seconds.
€108 / year · invoiced, 12 months upfront
Everything in Free, plus:
Personal use Our B2C plans are for private use only — without a legal notice. Publishing for business requires a Business plan.
Four tiers, from a legally compliant start to an organization-wide brand rollout. Try Professional free for 14 days, no payment details, no automatic renewal. After that you order or carry on in Free at no cost. Billed annually (12 months upfront).
Start legally compliant — for small teams.
€348 / year · 12 months upfront
Everything in Personal, plus:
14 days free
Publish a brand professionally.
€1,188 / year · 12 months upfront
Everything in Essentials, plus:
14 days free
Run scrollytelling as an ongoing channel.
€4,188 / year · 12 months upfront
Everything in Professional, plus:
Tailored for publishing groups and corporations.
Everything in Scale, plus:
Business All B2B plans: invoiced, no automatic renewal · Legal notice · Logo & colors · all templates · all fonts · AI text · 6M Unsplash.
| Personal · B2C | Business · B2B | |||||
|---|---|---|---|---|---|---|
| Feature | Free €0 | Personal €9 | Essentials €29 | Professional €99 | Scale €349 | Enterprise |
| Scrollys | 3 active | 15 active | 3 / month | 25 / month | Unlimited | Custom |
| Seats | 1 | 1 | 1 | 3 | 10 | Custom |
| Templates | All (70+) | All | All | All | All | All |
| Fonts | 3 | All | All | All | + Custom | + Custom |
| Images | Your own | + 6M Unsplash | + 6M Unsplash | + 6M Unsplash | + 6M Unsplash | + 6M Unsplash |
| AI text assistance | — | ✓ | ✓ | ✓ | ✓ | ✓ |
| Pro Editor (full control) | — | Beta | Beta | Beta | Beta | Beta |
| Publishing | Link | Link | Link | Website + Container | Website + Container | CMS + Container |
| Brand Kit (logo, colors, fonts) | — | — | Logo & colors | Logo & colors | ✓ | ✓ |
| Team roles & approvals | — | — | — | — | ✓ | ✓ |
| Your own templates (your design system) | — | — | — | — | ✓ | ✓ |
| Your own domain / subdomain | — | — | — | Subdomain | ✓ | ✓ |
| Analytics export | — | — | — | — | ✓ | ✓ |
| Analytics API & webhooks | — | — | — | — | — | ✓ |
| Multiple workspaces (each with its own legal notice) | — | — | — | — | — | ✓ |
| Governance: roles, permissions & SSO | — | — | — | — | — | ✓ |
| “Powered by” badge removed | — | — | — | — | — | ✓ |
| Legal notice | — | — | ✓ | ✓ | ✓ | ✓ |
| Analytics | — | Basic | Basic | Engagement | Full | Custom |
| Use | Private only | Private only | Commercial | Commercial | Commercial | Commercial |
| Free trial | — | — | 14 days | 14 days | On request | On request |
No risk: Start for free without payment details · Companies try Professional for 14 days · Personal and B2B invoiced annually (12 months upfront) · Hosted in Germany.
Frequently asked questions
A scroll-driven story: text, graphics and animation unfold step by step as you scroll. Mobile-first, as its own link or embedded in your website.
No. Templates are built so that anyone on the team can publish in minutes. The Pro Editor is optional — for those who want more control.
The template comes with dramaturgy, layout and animation ready-made — just add your content. The Pro Editor opens up every pixel and every movement: layers, keyframes, timing. AI text assistance is available in both.
Yes. Every Scrolly has its own link and can be embedded in any website via embed code — CMS-independent, mobile-first.
Personal Scrollys are created in the Free or Personal plan, without a legal notice. As soon as you publish for business, a legal notice (Impressum) is mandatory in the DACH region — it's only available in the B2B plans, together with custom branding and analytics.
In Germany, GDPR-compliant. Dedicated setups are available for Enterprise customers.
Your first Scrolly is ready in five minutes. Free, no credit card, no expiry date.
For individuals and small teams
For publishers, media and corporations
Hosted in Germany · GDPR-compliant · Start for free, no expiry date
We'll get back to you within one business day, usually faster.
We'll get back to you within one business day, usually faster.